Continuing on from the psychedelia of the swinging sixties the 70s introduced the punk era and glam rock.
First off the things that we always seem to associate with the seventies is the platforms.
These massive boots are similar to the go-go boots in the sixties only with inches and inches of sole.
These shoes were the height of fashion and were often worn by those who practised "Glam Rock".
Glam Rock made famous by rockers like David Bowie (and his alter ego Ziggy Stardust).
Glam Rock was touched upon by those dancing queens ABBA this Swedish quartet were never seen without their metallic capes and fringing and of course their platform shoes. 
Eccentric Elton John was also a endorser of Glam rock only he wore his with massive and weirdly shaped glasses.
The 70s was very influential in movies with such films like The Rocky Horror Picture Show which inspired a whole cult genre with its whimsical costumes and of course the Time Warp. Be warned its a very odd video.
There was also Saturday Night Fever a gritty drama starring John Travolta. Clearly the guy enjoyed dancing alot as he also starred in Grease set in the fifties. The white suit and black shirt became a staple item for many men.
Another well known film is Annie Hall starring Dianne Keaton and Woody Allen. The film emphasized seventies fashion namely waistcoats and flares and Dianne Keaton became a fashion icon in the seventies because of it.
Punk was introduced. This movement meant suddenly many people were wondering around with safety pins anywhere visable, crazy hairstyles and tartan clothing galore.
Vivienne Westwood was greatly influenced by punk and became the designer commonly associated with the fashion. 
She collaborated with Maclom McClaren from the punk band the Sex Pistols so the band was always wearing her designs.
Hair was big in the 70s no, really BIG from afros to perms those seventies people liked to draw attention to themselves.
Bands like Queen embraced what was known as the "poodle" and were constantly thrashing along with their electric guitars. This fad continued and grew in the 1980s.
Homespun clothes were also big. Companies provided the patterns and society made the clothes. Woolen tank tops and ponchos were worn often. 
These slightly off putting tops were worn with the equally off putting loud print trousers,skirts or jackets. This trend was worn often by the Jackson 5, this disco pop family group was the ultimate band. The audience especially seemed to like little Micheal perhaps they could forsee his future as the moon walking prince of pop.
Talking of Royalty the world lost a king this decade, the king of rock and roll Elvis Presley was found dead in 1977 the entire world mourned his loss.
In 1971 Great Britain changed forever when the money was changed into decimilised money i.e 1p,20p etc. This meant that fabrics and clothes were priced differently so more was brought.
This included jumpsuits, these all in ones were popular at discos as they went well with the afroes and platforms.
Kids had fun in the 70s (apart from the awful clothes their parents and grandparents made them.)
they got given space hoppers these awesome baloons with handles meant hours of fun.
There was also the chopper bike i've been told that anyone who was anyone had a chopper bike it was the ultimate accessory.
TV programmes improved as well, there was the wombles who inspired kids and adults alike to clean up.
There was also those loveable puppets the muppets, Kermit and Miss Piggy are still here and still make an inpact on us.
For the adults there was The Good Life starring Felicity Kendall and the late great Richard Briers. The show influenced the British to grow their own veg and farm their animals. Kendall's character is known especially for making farming look good.
Another trend hit the streets when lycra was formed. This meant the start of a jogging craze that has continued into the 21st century. 
In 1979 Margaret Thatcher became the first woman Prime Minister of Britain this meant woman now had power and this influenced their clothes leading into the 1980s.
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